Founding engineering
From product idea to production, with senior engineering ownership.
We turn ambitious product requirements into shipped software with an AI enabled engineering team.
Discuss your productRelevant proof
Insyght Health, from brief to launch
El Mehdi took a short brief, hired and led a team of five, and owned product and engineering through launch. The live preventive health platform launched in about 50 to 60 days and serves 48 states.
- Team
- Five people
- Launch
- About 50 to 60 days
- Coverage
- 48 states
What the team owns
Product and engineering ownership beyond code.
- Discovery and product shaping
- Domain and integration research
- Scope
- Architecture
- Technical direction
- Development
- Third party integrations
- Testing and QA
- Release
- Production handoff
- Contracted maintenance and support
Your first engagement
Start with product discovery.
A focused paid engagement lasting one to two weeks. We confirm scope and quote the engagement after the qualification call.
We turn the product requirement into a buildable first production scope and identify the decisions, integrations, risks, and team needed to deliver it.
- Defined user and business problem
- Agreed first production outcome
- Scope, architecture, integrations, dependencies, and risks
- Delivery plan and proposal for MCG to execute
The findings and plan remain useful even if you choose another team for implementation.
Discuss product discoveryOperating model
A direct path from discovery to handoff.
- 01
Discovery
Understand the product, users, constraints, domain, and integrations.
- 02
Agreed scope
Define what is being built, ownership, dependencies, and production expectations.
- 03
Build and iterations
Deliver working increments with product decisions, testing, QA, and review.
- 04
Production handoff
Launch with a clear handoff or continue support when contracted.
Good fit
This works best when
- You have a real product or business problem.
- Your budget and urgency fit the product scope.
- You need senior engineering ownership and reliable delivery.
Not a fit
This is not a shortcut promise
- You want an instant app promise without discovery.
- You want a nominal equity relationship for contracted delivery.
- You need a universal launch timeline before scope is understood.
FAQ
Before we talk
What can the team own?
Discovery, product shaping, research, scope, architecture, development, integrations, testing, QA, release, and production handoff.
How is scope decided?
Discovery establishes the product problem, constraints, dependencies, and the first agreed production outcome.
How long will the build take?
The timeline depends on scope, domain complexity, integrations, review needs, and production requirements.
What happens after launch?
The product can move to a documented handoff or contracted maintenance and support.
Start a conversation
Bring the product requirement.
We review every inquiry and respond by email within one business day. If the engagement looks relevant, the first conversation confirms fit and scopes the paid audit or discovery.